We Connect Brands to a Vibrant Pan-African Market


We Create Meaningful Connections Via Culturally-Driven Events


We Measure Results and Develop Data-driven Strategies


We Build Long-term Engagement Via Digital Content


Bábu is a global full-service marketing, creative and communications agency specializing on the pan-African market. We help businesses design and implement effective cultural marketing and communication solutions that form the perfect intersection between consumer engagement and brand positioning. Our team of experienced brand strategists and storytellers combine business, marketing, communications, activation, and design-thinking to help brands reach and maximize their potential within the dynamic pan-African market.

Our Services

Marketing & Branding

Who you reach is just as important as how you reach them. Utilizing our own events and digital platforms as well as our partner networks, we help brands connect with smart and passionate audiences. We develop and execute comprehensive marketing, advertising and branding strategies to help companies reach and intimately engage the right people, at the right time, at the right place.

  • Advertising (Print & Digital)
  • Experimential Activation
  • Public Relations
  • Brand Building
  • Social Media Strategy & Management
  • New Market Entry Consulting

Event Management

We conceptualize, produce and manage world-class events that create unforgettable experiences for both audiences and brands. We understand that the core of every successful event is the story that captures the hearts and minds of its audience. From award shows, concerts, forums, to product launches and other corporate functions, we never miss our mark of excellence and perfection.

  • Activation Strategy & Execution
  • Conferences & Galas
  • Product Launch Events
  • Award Shows & Concerts
  • Event Sponsorship Planning and Management
  • Film Screenings

Content and Creative

Most businesses today struggle to stand out in our ever-changing digital world, but luckily, we’ve got the magic touch. We are experts in helping brands tell stories that set them apart and help them build an emotional connection with audiences. Our team of passionate storytellers and talented designers collaborate to create powerful content and campaigns that create impact and drive business growth.

  • Branded Content
  • Creative Strategy
  • Creative Design
  • Campaign Development and Execution
  • Storytelling
  • Video Production

Technology Solutions

Our comprehensive technology solutions are designed to help companies solve complex business issues so they can run their day-to-day operations efficiently. Our wide range of services span strategy, design, implementation, managed services, upgrades and more. Our goal is to help companies leverage the power of technology to enhance business growth.

  • Web Development & User Experience
  • HTML / CSS
  • Web Hosting
  • SEO Strategies & Implementation
  • Programming
  • Secure Server / Cloud Management

Who We Do it For

We are proud to be a premier partner to prominent global brands who count on us to help them connect, engage, and remain relevant within the robust pan-African market. Below are some of our past and current clients:

Welcome to our world of Endless Possibilities

Our Latest Work

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